Hog Island Oyster Co.

More than a Great Oyster

Core Truth™ Brand Strategy Brand Architecture Brand Identity Brand Messaging Marketing Strategy Content Strategy Copywriting Advertising Website Packaging Design Email Marketing

Kindred and Hog Island’s partnership goes way back—we’ve worked with them for over a decade.

As the company expanded from a single oyster farm in West Marin to a multi-channel business with a worldwide following, the team needed strategic and creative guidance to maintain its strong local connection while its international reputation grew.

Our initial engagement articulated the brand’s positioning and redefined the company’s look and feel. As the company grew, we developed a road map to ensure it stayed true to its values.

We continue to partner with the team to launch new initiatives and products, and refine the brand’s online presence.